Thursday, February 28, 2013

Drive traffic to your etsy shop using Etsy Finds

Hot links or Hot dogs?
by Miriam Schulman, @schulmanArt

Floral Handbag appearing on first page of etsy search.
My artist friends and I were having a little discussion online about whether it pays to advertise their listings in etsy. Most agreed that it was more important to use really good keywords and renew a lot. I've learned that some of the best ways to get traffic and sales to my etsy shop is to align my strategy with etsy by using  their daily "etsy finds" email. 

The "etsy finds" email comes out every day around 11am and I renew based on the key words in their email. In order to get the etsy "finds" email click on "My Account"---->"settings"----> "email" tab----> scroll down and check the "Etsy Finds" and also "Etsy Success"

When I was trying to explain this strategy to my friends, they didn't quite understand what to do next. I told them to look for "hot links" and they said the only "hot links" they know about are hot dogs! So, I decided to write a blog post about this in order to explain it more carefully. Here is a really short video tutorial that explains how to modify your listings based on etsy promotions to drive traffic to your etsy shop.

What else can you find on etsy today?